At APS Marketing Consulting, our focus is helping you
‘Make your Marketing Pieces Fit’!
APS are a marketing consultancy designed for smaller businesses delivering a full outsourced marketing service, from managing individual marketing projects and campaigns to taking care of your every marketing need.
Is your business potential being held back due to lack of time, resources, or marketing expertise?
Whether you need help developing a marketing strategy and plan, support with a specific marketing project or want an outsourced marketing department to run your entire marketing function, APS is your perfect partner with over 30 years’ experience in the marketing industry.
Would you like some help to raise your business profile, keep current customers and attract new ones, and increase sales?
With APS, it’s all about getting to know you and your business and working with you every step of the way to achieve your goals. By developing strategies and plans right for you, your budget will be spent wisely and effectively. You can implement the marketing actions yourself or APS can do it for you .
Call us on 01604 261 411 or 07773 366 393
“I cannot rate Andy highly enough. He is knowledgeable and honest.“RHODA THOMAS MICB CB DIP – Director, Rhoda Thomas Bookkeeping Ltd.
Hi, I’m Andy Sarson, founder and marketing consultant at APS Marketing Consulting.
I am a Fellow of the Chartered Institute of Marketing with over 30 years’ experience in regional, national, and international marketing.
In my various roles, I have worked in the automotive, retail and leisure sectors on some great well-known brands, including Peugeot, Cineworld, Iveco Trucks & Vans, Daewoo (remember them?), Chrysler, Jeep, Dodge, JD Wetherspoon, and Toyota, many alongside their retail/dealer networks.
APS Marketing Consulting was set up in January 2018, having learnt that the basic principles of marketing are universal and highly transferrable to any industry/market sector, whatever the business size.
I have a passionate and strong belief that if smaller businesses set out their marketing with a good solid strategy and affordable plan aimed at their target market, they have the best chance to succeed and indeed, grow.
Without doubt knowledge and experience gained during my 25+ years working with the automotive industry provided a fantastic marketing ‘training ground’ being a highly competitive industry with a complex relationship between manufacturer, retailer and customer.
One thing really stood out for me though … smaller businesses (like car dealers/retailers) tended to operate with minimal marketing planning, and even less with a sound strategy, so struggled to get the desired results from their marketing spend.
With the right advice and support, marketing can help smaller businesses grow into bigger businesses!
In my spare time I play walking football (designed for the more mature person) for AFC Rushden & Diamonds and occasionally watching the mighty Gillingham FC (in League One for those that don’t know) … oh, and getting along to some live, loud rock music gigs. Not forgetting time with the family, usually enjoying a pint in one of the local pubs!