making your marketing pieces fit

During the 45-minute Discovery Meeting we’ll talk about:
• your goals and objectives.
• how we will develop a marketing strategy identifying your target market and more.
• supported by an affordable marketing plan with activities that reach your target market.

In other words, APS Marketing Consulting work with you to improve your business awareness and enquiry generation, leading to better conversions and increased profitability ... basically ‘Making your Marketing Pieces Fit!’

There is NO magic marketing answer or ‘one size fits all’ that’s why you have to get the fundamentals right from the beginning before you spend any money on marketing activities. So, if you’re a new start up or established business and know nothing about marketing (and might not want to?), or your marketing is not delivering expected results, or you’re ready to move your business to the next marketing level I’m here to help! Plus, I promise there's no confusing marketing jargon!

Ask yourself a question at this point ... how do you currently view your marketing strategy? I would say to you, look at it like a jigsaw with all the pieces fitting together perfectly. If they don't ...


Many clients ask me “Why do I need a marketing strategy and plan?” The simple answer is it is essential for your business marketing direction, where your focus should be, guide your creative and media choices and deliver marketing that gets results. Naturally there is a little more to it than that and I will typically work through the following with you:

- Business Objectives: What are you trying to achieve and by when?
- Target Audience: Define who you are wanting to speak to, this is critical and will influence all of your marketing.
- Understand your Environment: What kind of market is your business operating in? What do you need to be aware of?
- Past Successes: What marketing has worked or not worked for you in the past? We would then understand why?
- Customer Contact & Relationships: Keeping your valuable customers.
- Business Relationships: Build a successful referral marketing programme and grow your business.

I work with you to get your marketing right and see results AND give you back more of your valuable time to spend running your business and being with your friends and family … and maybe even save a little money too along the way.

Whatever your marketing needs are, APS can help, so let’s meet (currently virtual of course) over a coffee for a FREE, no-obligation chat - get in touch TODAY! Click on 'Book your Meeting Today' above or call me on 01604 261411.

I am rightly proud to say APS Marketing Consulting are one of the leading marketing consultancies in the East Midlands and are the marketing partner to a range of flourishing small businesses and are renowned for developing and delivering flexible, affordable marketing solutions with increased return on investment.

I’ve offset the Carbon Footprint of my business and I’ll be working to reduce my ongoing Carbon Footprint. If you have a business, you can do the same. Find out more at
Marketing Planning & Strategy

Local and National B2C & B2B Marketing Strategy & Planning, Product Focus, GDPR Support, Project Work.

Media Review & Negotiation

TV, Radio, Press, Digital, OOH (Outdoor).

Marketing Management

Marketing Projects, Budgets, Print, PR, Database, 3rd Party Partnerships, Sponsorship, Guerrilla Marketing.

Creative & production

TV & Video, Radio, Press, Digital, Outdoor, Direct Mail, Brochures/Literature

event management

Indoor/Outdoor Displays, Motor Shows, Trade Shows, Sports Events.


Display, Email, Social Media, CRM, Analytics, Google AdWords, SEO, Websites.


Specialists in Local and Regional B2C/B2B Marketing, Product Displays/Placement, New Product Launches, POS, CRM.


Our charges are designed with the smaller business in mind and our aim to keep them affordable and as reasonable as possible.

We know that when you are starting a business, keeping one going through lean times or looking to expand, the costs can sometimes pile up and we bear this in mind. After all, we are a small business ourselves and understand exactly how you feel!

Our preference is to charge by the project, costing everything for you up front, so the ‘clock isn’t ticking’ and there’s no nasty, expensive surprises.

Depending on the type of work we are doing for you; we will always discuss the project with you fully and give a total cost before any work begins.

All we ask is that you pay 50% in advance, then balance on completion when you’re fully satisfied with what we’ve done for you.

We are sure you’ll like the way we work – honest, straightforward and no jargon – however if before any work begins after the free initial conversation you feel our service or price isn't right for you then there's absolutely no obligation to proceed. We want you to be just as happy about working with us, as we are with you!

If you would like to work with a marketing professional who takes time to understand your business and objectives, giving marketing advice and support at "value for money" prices, then please get in touch TODAY for a FREE, no obligation discovery chat to find out how APS can help you!

Alternatively you can opt to hire our expertise as follows:
- By the day, ask for details
- By the hour, ask for details
- On a monthly retainer, ask for details

For any project costs £250 or above, you can pay over THREE MONTHS interest free (first payment minimum 50% of total) - ask for details.